Small Business Saturday: The Antithesis Of Black Friday

American consumers know all too much of the annual madness that is Black Friday. Door buster specials, limited-time offers, and the price-driven deals draw masses of people to big retailers. We have seen it on television for many years now: the doors open at stores such as Wal*Mart, Target, and Best Buy, and a stampede of bargain hunters storm through the doors.

According to the National Retail Federation, holiday sales this season are projected to increase 3.7 percent to $630.5 billion….

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